VALENTINE’S ACTIVATION 2018
The Kompany set up a competition and activation for Valentine’s Day, for the new PANDORA Valentine’s collection 2018, with installations in PANDORA concept stores in The Mall Athens and in Cosmos Mediterannean Thessaloniki.
The Kompany created a tailor made booth, both for Athens & Thessaloniki. Fashion & beauty blogger Souzana Keggitsi and the famous youtuber Yiorgos Vagiatas in Athens, and TV presenters Maria Louiza Vourou & Tasos Rizopoulos in Thessaloniki, were welcoming the consumers, who could participate in the “Pandora Love Quiz” to win the big prize.
Inspired by the “TREE OF LOVE” of the new Valentine’s collection, 2 couples won a 3 day stay in a luxury Tree house!
The activation had as a result Social media buzz and great publicity.