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At the Kompany, who’s an expert at Event Management, we had the pleasure of organizing a Valentine’s Day Experiential activation for PANDORA! The popular jewellery chain offered original gifts especially to those men who made their purchases inside the brand’s Concept Stores throughout Greece.
According to the Kompany’s succesfully executed Communication Strategy, with every purchase, each male customer won a facial treatment at a well-known Athens’ A-List barber shop plus an entry at a contest where ten lucky male winners, along with their dates, would win a unique private dinner at the “Dinner in the Sky” concept restaurant in Gazi.
The ‘Valentine’s Day Dinner”, saw the 10 lucky PANDORA couples enjoying their dinner on air, with a spectacular view of Athens and a menu which included 4 delicious dishes and an exclusive dessert by top Pastry chef Dionysis Alertas, especially prepared for the occasion.
The whole activation was broadcast live on Love Radio 97.5 along with a romantic playlist that was chosen by the 10 couples who won the PANDORA contest. The event was covered by every major publication and TV station thanks to our excellent Content Creation & Production